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Episode 15: Should You Niche or Go Broad When Building Your Brand?

Episode 15: Should You Niche or Go Broad When Building Your Brand?

by Franka Baly | Jun 24, 2021 | Branding, Podcast | 0 comments

In this episode, I answer the question of whether you should niche down or go broad when you’re developing your brand. This is an area that a lot of new business owners struggle with, even some seasoned business owners have trouble deciding what to do when it...
Brand Strategy Part 3: The Power of Your Visual Brand

Brand Strategy Part 3: The Power of Your Visual Brand

by Franka Baly | May 28, 2020 | Branding | 0 comments

You only get ONE chance to make a good first impression. Truth is potential customers interact with your visual branding before they interact with you, so you want it to speak eloquently. Potential customers need to be IMMEDIATELY attracted to your brand so they feel...
Brand Strategy Part 2: The Power of Your Brand Story

Brand Strategy Part 2: The Power of Your Brand Story

by Franka Baly | May 21, 2020 | Branding | 0 comments

For me a movie isn’t great unless it has a compelling story at the center of it. Just last night I was re-watching the movie Avatar, for like the 15th time. (I stop and watch it whenever it’s on because I love the story.) In the beginning of the story, you...
Brand Strategy Part 1: The Power of Brand Clarity

Brand Strategy Part 1: The Power of Brand Clarity

by Franka Baly | May 14, 2020 | Branding | 1 comment

Is it just me or does branding seem to be everywhere? Why do you think that is? Could it be because when a brand is respected, admired, talked about, followed, or emulated, it naturally leads to great success for the individual or company?  Let’s face it,...

MEET FRANKA

I’m Franka Baly the Founder and Creative Director of FBUX in Houston, TX. I’m crazy about design, staying sane while chasing your dreams, and helping my clients launch amazing projects.

FEATURED POSTS

  • Episode 15: Should You Niche or Go Broad When Building Your Brand?
  • Episode 14: Conversation about Friendship, Fitness and Business with Kelli Barrett and Amy Ortmann
  • Episode 13: What It Truly Means to Build An Authentic Brand

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